If you have any additional questions about hat care or storage please contact me and I will be happy to help!
The trick to keeping your hat in tip-top shape is support and dryness. Strain and moisture will cause your hat to wilt. So don't store your hat with all of it's weight resting on the brim or tail. After testing all kinds of methods for storing hats so they keep their shape I now store my hats by hanging them. This does not put pressure on the brim and it allows gravity to help the hat tail keep its shape. (see photo) Don't store your hat in a place with high humidity such as a bathroom or basement. It may help to run a dehumidifier nearby if you typically have very humid weather.
DON'T wear your hat outside in the rain, snow, or any other sort of precipitation. Your hat has some water resistance (so accidents are okay) but it is not waterproof.
DON'T apply waterproofing spray to your hat. I used to suggest using Never Wet to waterproof hats, but I no longer recommend it because hats sprayed with NeverWet or any other water proofing agent are not eligible for my free reblocking program.
DON'T panic if your hat warps or loses its shape. Even with the best-of-care this can happen. I offer free reblocking, which means if you send me the hat I will give it back its shape and make it just like new again. All you have to do is pay for shipping. Check out the reblocking program page for details.